For this assignment, we were required to pick two websites and compare and contrast the navigation and web designs of both. First, let me start with what exactly the purpose of a website is:
A website is an aspect of digital media that makes it easier for consumers/ customers to find what they need in a simple, easy way. Therefore web design includes the website interface, how the website is exactly designed, SEO, and of course, maintaining it as best as you can. There are plenty more, but I believe that these are the most important.
An aspect of web design is navigation which is the most important part. It is crucial for your website viewers to easily find what they are looking for, and should not be complicated at all as the visitors will not only be aware of other content, but it will also keep them coming back. If your site does not have good navigation, it will be hard to get them to come back and not just click the ‘back’ button and go to another site.
The two sites that I picked to compare are, http://arngren.net/, and https://www.swiss.com/ca/en. (the URLS)
Talking about the first site, the navigation itself is okay, since you CAN click a picture of a car and it takes you to the description, however, there are many grammar mistakes in the description, which will make it hard to read and it is not clear what language the makers want the website to be, since it is half English, half something else. Also, the website itself is very crowded, and not spaced out properly which will also make it hard to navigate. The wording is all off as well, and when I was on this website try to navigate, I found it really difficult too, and my first impression of it was not good.
Unlike the first site, the second one that I went on, was a breeze. It is a flight website. and you just know that when you will first go on it. It has a clear menu and header, and it is spaced out, so it is very simple to see what you wanna do, or where you wanna go. Adding on, if you click on anything in the menu, it takes you to another page, which is also very simple and to the point. Easy! As it is rightly said, ‘Navigation is more than just the menu, it’s a signpost to users to the most relevant parts of the site.’ This site even has a option for what language you want to site to be and a Login and everything you need for a good website, and of course, great navigation!
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